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Focus – India Style

Posted by Cameron on January 20, 2012
Focus

I’ve just wrapped up a 7 city speaking tour with EO & YPO in India.  Crazy schedule to hit this 7 cities between Jan 8-19th – but we pulled it off.

Too many business lessons to cover in just one post, however, one that jumped out at me in every city was that Indian entrepreneurs focus differently.  They almost never own or run just one company, they all seemed to run between 4-7 companies each.

They see running multiple companies as diversifying, and hedging their risk.  They don’t build companies for the purpose of selling them, they build them to give themselves cash flow for better lives, and to re-invest in other business ventures.

Prior to coming to India, I’d have pushed entrepreneurs hard to only run one company at a time.  Now, I truly see the value in running multiple companies at once.  However, to do it right, Indian entrepreneurs put solid CEOs or Presidents in place to run each of their companies.  They don’t micro manage them.  And they don’t stay overly involved in each of them.  They build them up, one at a time, then like children they set them free a little bit at a time, allowing each company to grow up and spin off it’s own rewards.

Focus on growing your leadership teams, and you could own multiple companies at once too…

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7 Comments to Focus – India Style

Paul Copcutt
January 20, 2012

Almost like a version of successful network marketing or franchising but with different products and/or services?

With the transport system they have there that was certainly an ambitious schedule! Would love to go back. I also found that everyone in the family gets involved somehow, which in turn breeds an entrepreneurial mindset from a very early age. In my travels there I even found government workers and managers with a business or two on the side.

Just my toonies worth

John Herold
January 20, 2012

Cameron———-VERY interesting but I agree with your suggestion that to micro manage would/could be devastating should they let that ” creep in ” As you suggest putting SOLID CEOs or Presidents in place is SO IMPORTANT to help insure that the complete “empire” does not crumble—-This is LIKELY the model that the very successful Irving Family of Maritime Canada followed to be at the top of the pack as they are —–Sounds like a whirlwind tour you have just completed ——Well done Love Dad

Joel Shorey
January 20, 2012

That’s an interesting concept for diversification. The key point being able to find solid CEO’s and presidents to turn over the business to. Unless each business has a huge cash flow, it can be tough to get those kind of people and still have anything left for the owner.

Rick Spence
January 20, 2012

Very cool insight. Sounds like a great experience.
Thanks, Cameron.

Jamie Flinchbaugh
January 21, 2012

Cameron, I’d be curious on your thoughts on this. Is this issue of multiple, parallel startups unique in India because (a) any one market is limited and (b) there is also limited high-end talent to run them? I’m just wondering how the Indian startup environment might be unique.

shiv
January 30, 2012

Cameron,

The entrepreneurs you are talking about are not “entrepreneurs” they are business men (I guess there is a difference), mostly family enterprises run by far cousins. No one in India trusts anybody to run their company, not even the Tatas/Godrej/Birlas/Ambanis etc. they have their siblings head their so called diversified enterprises. I doubt you had a chance to meet real entrepreneurs – they are the small most what would be called “mom and pop shops” in US. In India entrepreneurs are two kinds – 1 who started with a loan with a small shop, by shop I really mean a retail store and then slowly expaned over a decade as the neighbourhood grew or the other one you find in the silicon valley. Entreprenurship/venture funding/private equity is at a very early stage and the kind of entrpeneurs seen in US can be counted on fingers confined to cities like Mumbai/Bangalore and probably chennai.

Cameron
February 1, 2012

Agreed 100%.

Seems like a build & hold strategy continues in India as well.

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